Based on current trends and general market trends, the following can be expected in market research in Myanmar in the coming years after 2023:
Continued Growth of the Economy: As Myanmar continues to develop, it is likely that its economy will continue to grow, leading to an increased demand for market research services.
Further Adoption of Technology: With advancements in technology and increasing access to the internet, it is expected that the use of online research methods will become more widespread in Myanmar.
Greater Focus on Consumer Insights: Companies are likely to place even greater importance on understanding their customers and their preferences, resulting in an increased demand for market research services that can provide these insights.
Expansion of Emerging Industries: As new industries emerge in Myanmar, there will likely be a growing demand for market research services to support these industries as they grow and expand.
Increasing Competition: As the market for market research services in Myanmar continues to grow, it is likely that competition will increase, leading to a need for companies to differentiate themselves through innovative research methods and insights.